Speaker: Dr. John Hutcheson, Director of Beef Cattle Technical Services, Merck Animal Health

Come review the sale of 1.5 million head of feeder calves from 2021 and 2022. Data collected in partnership with Superior Livestock and Kansas State Beef Research Center break down what increases the value of price per pound on calves. The data includes marketing month, animal factors (flesh, frame, breed, horns, genetics, weight, etc.) and programs (BQA, VAC programs, All Natural, NHTC, GAP, etc.) that buyers will spend more money on when purchasing cattle.